Avitech Nutrition, India and New Born Animal Care, France

AVITECH NUTRITION, INDIAAND NEW BORN ANIMAL CARE, FRANCE JOIN HANDS IN A STRATEGIC TIE-UP TO INTRODUCE NUTRITION SOLUTIONS FOR YOUNG ANIMALS
Strategic partnership aims to meet the long-pending demand for a customer-centric platform uniquely built around Avitech’s expertise and experience to market Nutrition products in the Indian animal industry.

Avitech Nutrition, India’s leader in Nutrition Solutions has announced a strategic tie-up with Newborn Animal Care, France, thereby positioning Avitech as an exclusive national distributor for a Nutraceutical range targeted at young animals in the Indian market. NEWBORN ANIMAL CARE is located in Brittany – France and is a subsidiary of LE GOUESSANT group, specialized in animal nutrition. Six factories and over 680 employees work for this group. It devotes an average of 6 million Euros each year towards research work for developing new nutrition solution for newborns in animal industry including poultry, dairy, swine, equines and sheep. A highly specialized team of nutritionists, veterinarians, engineers and technicians work in close partnership to provide the latest progress, and more efficient products in animal nutrition Highly automated processes and only one of its kind manufacturing plant contribute to the quality of the products and guarantee visible benefits.

With this breakthrough alliance, Avitech, already a significant player in the Indian animal nutrition industry aims to create a niche for itself in the market for new born and young animal nutritional supplements in India. This alliance closely resonates with Avitech’s emergence as one of the most promising nutrition solution providers across India and the SAARC region and its vision to attain leadership in knowledge enabled nutrition and to be at the forefront in the study, research and adoption of technologies that improve feed efficiency and food safety.

Mr. Herve’ GABILLET, Director, Newborn Animal Care made the following announcement on the alliance, “Newborn Animal Care chooses a partner based on their ability to provide the best marketing, selling and service platform to serve customer needs. We found many advantages in Avitech’s case including a value-added experienced sales force, a well-qualified marketing team, sound technical capabilities, logistical services and a legacy of enduring customer relationships to distribute our products in the most effective manner. Moreover, Avitech’s prior know-how of offering exclusive nutrition solutions and knowledge makes them highly suited to the demands of a newborns nutrition marketing environment.”

Speaking about this tie-up, Mr. Rahul Kapur, Managing Director of Avitech Nutrition, India said, “Nutrition for neo-natals and young animals has emerged as a major concern for all livestock producers in India. This is an area that needs to be addressed on priority to prevent early mortality, immunity and achieve optimum performance. This alliance of Avitech with Newborn Care Animal, France will offer solutions for all animals’ growers in India to protect their young ones and achieve best performance in the production cycle. We are confident that this alliance and solutions offered by us will be met with great enthusiasm by dairy and poultry enterprises, and will leverage our unique positioning in the nutrition segment to a unique solution offering platform.